Aotearoa, the land of the long white cloud, where our honey is crafted to perfection.

Active Polyphenols

APP®, proud member of the Active Polyphenols Association. 
Active polyphenols

Watch the video about APP®

Polyphenols are abundant natural compounds in plants. We are a proud member of the APP® Association, a research group led by 'The Experiment Company'.
As bees collect nectar from plants and turn this into honey, it is believed to contain bioactive components such as polyphenols. All of these compounds are sourced from a plant, and these key natural compounds end up in our honey.

Trademarked & trusted

The logo of Active Polyphenols is trademarked and trusted by multiple researchers around the world. The international research group led by The Experiment Company is investigating the amount of measurable polyphenols in food products. Honey is one of the super foods they have targeted for their scientific research and they have already had some great success. 

We support research and development, and therefore  are a proud member of the APP® Association, which means we are reinvesting and contributing to this research group to get a better understanding of our food products and the potential effects on the human body in a scientific way.

Questions about APP

Zealandia Honey supports the research group by being a member of the APP® association that is performing research on the amount of measurable polyphenols in food products. It's the scientific result from honey that was tested in an independent laboratory and verified by scientist around the world.

How do I find out more on APP®?

To know more about the research you can simply scan the unique QR code on your jar of honey to get to know more about the current research on Active Polyphenols. 

We will keep you up to date about any developments and findings that the research group has published. In the future we aim to be the first company with an actual rating system for polyphenols in your honey. As for now, we support science and our researchers through their process of research and development.
Track & TRace

Why would there be Polyphenols in honey?

As plants are immobile, often they encounter potential enemies such as herbivores, predators, microbes, viruses, or competing plants. Added to this, they face abiotic stress conditions such as salt, draught, or high intensity light. Naturally plants need a defence mechanism or a group of compounds to fight against above.

The APP® association's goal is to identify measurable polyphenols , that end up in food products through plants, and then classify them as Active Polyphenols. Plant produce polyphenols using metabolites generated from the pathways of primary metabolism such as Photosynthesis, Glycolysis, and Krebs cycle. 

How can I benefit from APP®?

If you buy honey from a member that is part of the Active Polyphenols association you are supporting research, they are working towards a rating system that will indicate the amount of active polyphenols in mg per 100 grams of honey or any other food products. 

Zealandia Honey® being a member of the APP® association is supporting research that is done on polyphenols and the potential effects they might have on the human body. 

We all benefit from getting a better understanding of Manuka Honey and supporting the industry by innovative research on food products.
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